AMC has given a greenlight to Marti Noxon’s drama series DIETLAND, the network announced Saturday at its Television Critics’ Association’s summer press tour panel.
Dietland will premiere in 2018 with 10 episodes.
“Day in and day out, we work to refine our search for unique voices and never-before- seen worlds. It is in that context that we proudly bring Marti Noxon back to AMC for the first time since her work on ‘Mad Men,’ now as the executive producer, writer and showrunner of ‘Dietland,’” said Charlie Collier, president of AMC, SundanceTV and AMC Studios, in a statement. “This series, populated by unforgettable characters and unique storytelling approaches, will focus a wickedly entertaining lens on issues as diverse and divisive as dieting, dating, beauty and the many societal expectations that continue to dominate our culture and consciousness. We are so proud to be working with Marti, her team and Skydance on this topical, funny, relevant and poignant story. Welcome back to AMC, Marti!”
Based on Sarai Walker’s 2015 novel of the same name, Dietland is set against the backdrop of the beauty industry and is described as part-character drama and part-revenge fantasy, which will purport to explore society’s obsession with weight loss and beauty in a bold, original and funny way.
Noxon is executive producer, writer and showrunner. Skydance’s David Ellison, Dana Goldberg and Marcy Ross are executive producers, along with Maria Grasso of Tiny Pyro, Bonnie Curtis and Julie Lynn of Mockingbird Pictures and Jackie Hoyt.
The drama was developed under AMC’s “script-to-series” model, which opens writers’ rooms for potential series before they are officially given the greenlight.
Linda Ge | TV Editor