Marti Noxon’s DIETLAND has found its lead in actress Joy Nash, AMC announced Wednesday.
Based on Sarai Walker’s 2015 novel of the same name, Dietland is set against the backdrop of the beauty industry and is described as part-character drama and part-revenge fantasy, which will purport to explore society’s obsession with weight loss and beauty in a bold, original and funny way.
Nash will play the lead role of Plum Kettle, who has been obese all her life and preparing for lap band surgery when her world is upturned by two rival feminist factions. Caught between old ideas and radical new extremes, Plum must decide for herself what it means to be a revolutionary as the “war of the sexes” becomes literal.
“Joy is everything I hoped we’d find in our leading woman — beautiful, smart and blazing with talent,” Noxon said in a statement. “When she auditioned the whole room was electrified. I can’t wait for the world to meet her ‘Plum.’”
Noxon is executive producer, writer and showrunner. Skydance’s David Ellison, Dana Goldberg and Marcy Ross are executive producers, along with Maria Grasso of Tiny Pyro, Bonnie Curtis and Julie Lynn of Mockingbird Pictures and Jackie Hoyt.
The drama was developed under AMC’s “script-to-series” model, which opens writers’ rooms for potential series before they are officially given the greenlight.
Linda Ge | TV Editor